Welcome to my work.
It’s easy to talk the talk, but the proof is in the prose. Witness my words in action to get a feel for what I do.
Unlocking repeat purchases: Your data-driven guide to mastering black friday
The peak season is the ultimate challenge for ecommerce brands. While slashing prices can lead to short-term victories, the fastest-growing brands are shifting gears and prioritizing returning customers this BFCM. But what’s the secret to unlocking those coveted repeat purchases? Read on as we explore the key tactics in this guide.

Securing SaaS applications with continuous crowdsourced testing
In recent years, there has been an exponential adoption of Software-as-aService (SaaS) solutions by businesses and individuals alike. So much so that the industry has increased in size by around 500% over the past seven years.

Astrid & Miyu case study
Astrid & Miyu see a 40% increase in total revenue after re-launching loyalty tiers.

LoyaltyLion LinkedIn content
This #InternationalCatDay we’re shouting out 3 pawsome pet loyalty programs we love here at LoyaltyLion.🐾
According to recent data, the pet industry’s global worth is a staggering $261 billion, a true testament to the deep bond between humans and their furry companions!

Navigating the PSTI Act: A guide for security professionals
As the implementation date of the Product Security and Telecommunications Infrastructure (PSTI) Act approaches, security professionals must understand and prepare for the regulatory changes it brings. Commencing on 29th April 2024, this legislation marks a significant milestone in product security requirements.

How to improve mental health at work: Expert tips for better employee wellbeing
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94% of employees recently stated they were feeling stressed! That’s why the workplace mental health conversation is one that continues to snowball at speed – and rightly so! From a practical perspective, teams that feel emotionally supported will perform at their best, deliver sharp outcomes for the business, and innovate in their industries.

Intigriti LinkedIn content
They might not respond to emails. They may not attend meetings (although sometimes they do 👀), but they sure know how to brighten up our work days!

Unveiling the 5 hidden costs of a cyberattack
Recent years have witnessed a dramatic surge in cyberattacks, with both the frequency and sophistication of attacks reaching unprecedented levels. Cybercrime is anticipated to cost companies all over the globe an estimated $10.5 trillion annually by 2025, and IoT attacks alone are expected to double by then too.

Exploring Bühler’s strategic collaboration with Intigriti
Before collaborating with Intigriti, Bühler faced a common yet complex challenge: enhancing the effectiveness of their Vulnerability Disclosure Program (VDP). Having already been established for two years, the program was struggling under the weight of inefficiency and was largely overrun with low-quality reports.

The beginner’s guide to building a basic loyalty program
In today’s ecommerce landscape, retaining customers is as crucial as attracting new ones. This is where an effective loyalty program comes into play, and luckily, building one has never been easier. When it comes to setting up your loyalty program, you don’t need an all-singing all-dancing offering to get things started – in fact, we often recommend starting small and then building on those solid foundations.

